Cowboys Fuel Up to Play 60 in a Different Way with AdVenture Capital

by | Jan 5, 2017 | Articles, Nutrition, The Team

It’s no secret that the Cowboys support kids’ health and wellness through a number of programs, including Fuel Up to Play 60. That support is seen in schools, and at The Star — with the Fuel Up Training Table. However, when most people think of Fuel Up to Play 60, they visualize elementary school students doing jumping jacks and learning about healthy food in a school gym. Enter AdVenture Capital — a design thinking and social entrepreneurship competition, and extension of Fuel Up to Play 60, that awards grant funds to high school students to solve health and wellness issues in their communities. During AdCap events, students spend the morning working with mentors before presenting their ideas before a judges’ panel. The winning students are then awarded grant funds to turn their visions into reality.

The Cowboys have supported AdCap tremendously in 2016. To kick off the year, Brill Garrett gave the keynote address at the “Girls for Tomorrow” AdCap event in Ft. Worth. Brill spoke about the Cowboys spirit of “Fight” and how one person can make the biggest difference in their environment.

Emily Cruz Robbins, represented the Cowboys, by serving on the judges’ panel for an AdCap competition in the fall, where she and her fellow judges evaluated projects from dozens of Dallas area high school students, and awarded over $10,000 in grant funds to deserving students.

It was at these events, that the Cowboys were first introduced to standout Frisco ISD student and AdCap winner, Lamia Zuberi.

Lamia is a senior at Frisco Liberty High School and over the last year, has received national recognition for her project Select N’ Smoothies. Select N’ Smoothies, was born out of Lamia’s interest in giving her peers the ability to order healthy customized smoothies directly from the school’s cafeteria via their mobile phones. The program has since evolved, but with the grant funds she was awarded Lamia has worked with her school’s cafeteria to purchase blenders, and has designed a menu to meet students’ nutritional needs.

In December, Lamia was recognized for her leadership in Fuel Up to Play 60 at the GenYouth Gala in New York City. At the gala, Lamia was selected to speak before the audience of 600, including NFL Commissioner Roger Goodell, about her experiences as an AdCap winner and the impact Fuel Up to Play 60 has had on her life.

It’s safe to say, that just as Brill emphasized in her keynote speech, Lamia embodies the Cowboys message of “We Do”. With all of her achievements, she is making her community better for generations to come.

Together, the Dallas Cowboys and Fuel Up to Play 60 are empowering the next generation of youth, to make wiser food choices and solve health & wellness issues in the community. Whether in their PE classes, or school cafeterias, our efforts are making a huge impact.

To learn more about AdVenture Capital, click here.