Dez Bryant has made retail history as the first wide receiver to rank #1 on the NFL Players’ Association “Top 50 Player Sales List”. And 4 of the Top 5 spots in the NFLPA sales ranking are claimed by Cowboys including QB Tony Romo at #2, RB Ezekiel Elliott at #3, and TE Jason Witten at #5.
Dez is also the first non-quarterback to top a quarterly sales ranking. He vaulted to the top of the charts from the #5 spot which is where he was ranked at the end of 2015.
The only non-Cowboys player in the Top 5 was Packers QB Aaron Rodgers who placed #4, just ahead of Jason Witten.
Rounding out the Top 10 were: Seahawks QB Russell Wilson (#6), Patriots QB Tom Brady (#7), Giants WR Odell Beckham, Jr. (#8), Eagles QB Carson Wentz (#9), and Patriots TE Rob Gronkowski (#10).
Ezekiel Elliott and Carson Wentz are the only rookies to break into the Top 10. The highest ranked defensive player is Texans DE J.J. Watt (#11).
Linebacker Sean Lee is the only Cowboys’ defensive player in the Top 50. Lee is ranked #38. Coming off a Pro Bowl season in 2015, this is Lee’s first appearance in the Top 50.
The NFLPA announced the latest player rankings on the day the Cowboys head to Oxnard, California to begin 2016 Training Camp.
The rankings include sales of all officially licensed NFL merchandise which is produced by more than 80 NFLPA licensees. The period for this latest tracking year-to-date results is March 1st through May 31, 2016. Licensed product categories include jersey/t-shirts, murals, figurines, vinyl collectibles, photos, bobbleheads, plush key rings, drinkware, socks, holiday ornaments, and memorabilia, among others.